We launched Ministry of Supply because our work clothes were holding us back. In the five years since, tens of thousands of others have reinforced our belief that clothing can be a tool for productivity and fulfillment: the smarter your clothes, the smarter you work.
With the launch of our long-awaited women’s line, we also rolled out a new look and feel for our site and our stores. Call it a re-brand, a re-launch, what you will; for us, it’s about stripping away the excess and making performance clothes more accessible.
Our commitment to innovation through human-centered design remains unshakeable. Ministry womenswear grew out of almost two years of conversations with women, testing in our labs, reviews from hundreds of you, and countless hours of design and development. It’s an answer to a real, continued need for daily comfort and capability, and we couldn’t be more excited.
You’ll also notice that our brand name is simpler. The website is easier to navigate, with more photography around product fit and function. And we’ve renamed our products so they’re more descriptive. Colors and styles will continue to get even easier to incorporate into daily life. We’re opening more stores across the country, so the in-person Ministry experience is right out your front door. (That, plus we want to meet you!)
We’re still the same people, with the same goal to make daily life better through smarter clothing design. We’ll continue to create products that are in sync with how people live, and focus on providing a stellar customer experience through and through. For full details and an FAQ on what’s new, visit our customer service page here or drop us a line at firstname.lastname@example.org.
Above all, we’re so grateful to those who’ve been with us since the beginning, and so glad to have everyone who’s joined us recently. Here’s to an exciting new phase – one that we couldn’t do without you.
Aman, Gihan, and Kit