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THE STRAND

Gemini Chino: The Inspiration, Part 1 of 3

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The Concept

Gemini garments are built to perform throughout long-duration wear. Think cross-country flights. Marathon-meeting days. All-nighters. The series is characterized by a blend of cotton and PCM-infused polyester that manages moisture as it prevents the clamminess and cling for hours and hours on end. It’s what we mean when we say “16-Hour Dress Shirt”.



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Kicking off the Gemini fabric platform was our June 2015 launch of the Gemini Dress Shirt – our take on the classic dress shirt you’d wear to work with slacks and a tie – tailored, tucked in, and can go formal on a dime. This endurance-minded blend is a natural in the office wardrobe, ensuring non-stop comfort throughout the course of a long workday.



The Hypothesis

We believe that an outfit should be a fully functioning system, one that works together to enable the most comfort and capability possible. And the Gemini concept – a fusion of traditional and advanced fibers – was begging for expansion into different garment categories. So the next step was obvious: we’d add a pant to the Gemini collection for endurance-minded capability head-to-toe. It would manage moisture for long-duration wear, regulate temperature through PCMs, and enable full movement with 2-way stretch.





And the so the next step was obvious: we’d add a pant to the Gemini collection for endurance-minded capability head-to-toe. Like the dress shirt, its aesthetic would be timeless – a fitted, low-rise chino – and it would also manage moisture for long-duration wear, regulate temperature through PCMs, and enable full movement with 2-way stretch.







Stay Tuned, Part 2 on Monday



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